The survey tool "Love2Say" allows users to express their opinions and influence how companies design their products and services. The reward is points that can be redeemed for rewards. A great side effect: a donation of the points supports the RTL foundation "Wir helfen Kindern" (We help children).
In the spot for TV and web, which was conceived and realized by trias, fashion designer and presenter Guido Maria Kretschmer explains the advantages and use of the tool - complemented by screenshots and animations.
RTL Deutschland GmbH
Conception, Project management, Postproduction
Chantal Willing, Esther Bittniok